Photo by: Jessica Franklin

Following an interactive lunch and technology breakout, the afternoon concentrated on long-term organizational strategy:

Strategic Planning Workshop: Past President Karin Schmidt, BC-HIS (Hometown Hearing), guided attendees through "Know Your Community of Professionals." Moving from passive cooperation to active collaboration, the interactive workshop examined member strengths, addressed organizational blind spots, and defined three core strategic priorities alongside practical 90-day execution targets. 

Photo by: Jessica Franklin

Statewide Membership Expansion: Danny Enright presented on "Growing Our Membership – Strategy, Implementation, and You," presenting regional dispensing demographic data, onboarding welcome packages for new test-takers, and targeted outreach across independent clinics and retail networks.

Photo courtesy of Andrew Huffman

Final Keynote: Andrew Huffman concluded the session with a lecture entitled “The Leadership Pipeline: Cultivating Talent in Our Community,” which outlined the processes which dictate how volunteerism and leadership thrive inside an organization.

Photo courtesy of Andrew Huffman

Charity Auction & Support: During the afternoon intermission, Jessica Franklin directed the annual conference charity auction, which included equipment and valuable manufacturer donations, adding welcome funding to the alliance's treasury.

Looking Forward: Continuing Momentum & Follow-Up

Photo courtesy of Andrew Huffman

The conference closed with notable enthusiasm, as multiple members volunteered on the spot to join standing committees, participate in event planning, and support upcoming legislative initiatives.